[AJD] My apologies to the List and Melanie

wjohnson wjohnson at bigriver.net
Sat Feb 12 18:28:43 PST 2005


Well put Spencer!
Merle
-----Original Message-----
From: "Spencer Yost" <yostsw at atis.net>
To: antique-johndeere at lists.antique-tractor.com
Date: Sat, 12 Feb 2005 15:17:22 -0500
Subject: Re[2]: [AJD] My apologies to the List and Melanie

> Being an experienced businessman in addition to software engineer, I
> have
> to weigh in on this because there is a very important business axiom
> relevant here:  Capitalism, AS IT IS PRACTICED TODAY IN AMERICA, does
> not
> generate success in the BEST product (very common misconception), it
> will
> generate success in the LEAST EXPENSIVE product because the vast
> majority
> of buyers know price but they don't know value.   When a commodity is
> for
> sale, price is OK, otherwise, price is only part of the story.  But
> very
> few understand that and that is why there are WalMarts and Chinese
> tractor
> parts and very bad manual reprints.  I am absolutely sure Greg will
> give an
> Amen to this.  We all know this is true just from our roles of
> consumers
> where we have all been guilty of shopping price instead of value.
> 
> In every business I have played a role in senior management in, we try
> to
> sell what people should have, but then we have to make sure we have a
> bare
> bones, poor quality, Chinese equivalent product or service for the
> people
> that shop price.  Seriously reflect on this and you will see why no one
> will prevail in this discussion.  It is the age old price versus value
> discussion  My favorite business saying that I have had on my office
> walls
> in the past: 
> 
> Lots of cheap cheese in a mousetrap but very few happy mice.
> 
> PS:  I don't mean to pick on the Chinese.   Their quality is improving
> but
> the stereotype still holds currency in todays society so I am using it.
> 
> Spencer Yost
> Owner, ATIS
> Plow the Net!
> http://www.atis.net
> 
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